strategic communications

Canada’s left importing U.S. campaign tactics

This article originally appeared in the Toronto Star.

Nine years ago this month, U.S. Republicans were rolling. George W. Bush had just been re-elected and the party was boasting of a permanent Republican majority in the United States.

Jeremy Bird, who had worked on John Kerry’s failed presidential campaign, remembers the Democrat despair that November.

There was no one left to blame but

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Key to political success: be authentic, allow two-way communications, former top Obama adviser says

This article originally appeared in the Hill Times.

Social media is today one of the most important ways to communicate a message in politics, as political communication in the modern era is a “two-way conversation” and information has to be provided to people where they are and in a way they could offer their feedback, says a former top communication adviser to U.S. President Barack Obama.

“Quite...

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